Nov 5, 2015 | Blog, Business, Internet, Print, Radio, Television
This week’s new leap across media boundaries is an Evel Knievel-sized jump. The New York Times is moving into virtual reality storytelling. I don’t know about you, but I’m both floored and not the least bit surprised. For a while, I’ve been...
Sep 28, 2015 | Advertising, Blog, Business, Internet, Movies, Radio, Television
On the off chance you like your payoff up front, here it is: ads are exactly like every other form of content. When your audience loves the content, all is ducky. When they don’t, they avoid that content like the plague. It’s been a remarkable few weeks...
Apr 22, 2015 | Blog, Movies, Radio, Talent, Television
In these parts, we refer to “content” all the time. It’s not a misnomer; content is a business word, and after all, we’re in show business. It is, however, a poor choice of words, given that “content” is a...
Mar 26, 2015 | Blog, Movies, Music, Print, Talent, Television
How’s that for a ridiculous, allegedly attention-grabbing headline? The 21 year-old woman in question is the erstwhile Sunshine Girl of YouTube fame. She’s now making the move from video into… …wait for it… …print. Yep, the media...
Mar 3, 2015 | Blog, Internet, Talent
The second-biggest post on this blog last year was titled “When Rupert Murdoch Tells You Where The Money Is, Believe Him.” When someone as successful as Murdoch points the way to where entertainment success will be found in the future (hint: content is...