Mar 14, 2016 | Blog, Business, Core Principles, Football, Movies, Radio, Talent, Television
In entertainment, we like to talk about how we make “content”, and technically, that’s what we do. After all, content is a business word, and we’re in show business. The problem is that “content” is a totally non-emotional word, and...
Feb 10, 2016 | Blog, Business, Internet, Movies, Print, Radio, Talent, Television
Let’s talk about one of my favorite types of people: mad scientists. In an era of massive change in entertainment and media, it is the crazed experimenters who will develop successful products, and you don’t have to be one solitary scientist sitting in...
Jan 21, 2016 | Blog, Business, Radio, Television
It’s been amusing to see the meltdown over the alleged outing of Netflix’s closely-guarded audience metrics. As someone who programmed radio stations for over 20 years, living and dying with new ratings data every single week, I can tell you that in our...
Nov 5, 2015 | Blog, Business, Internet, Print, Radio, Television
This week’s new leap across media boundaries is an Evel Knievel-sized jump. The New York Times is moving into virtual reality storytelling. I don’t know about you, but I’m both floored and not the least bit surprised. For a while, I’ve been...
Sep 28, 2015 | Advertising, Blog, Business, Internet, Movies, Radio, Television
On the off chance you like your payoff up front, here it is: ads are exactly like every other form of content. When your audience loves the content, all is ducky. When they don’t, they avoid that content like the plague. It’s been a remarkable few weeks...
Aug 31, 2015 | Blog, Business, Football, Television
Mere months after I wrote this diatribe regarding the dim fate of the MVPD business, I officially became a cord-cutter. Today, I’m undertaking a radical, counter-revolutionary act and uncutting the cord…(probably) for a whole four months. Why?...